Richmond, VA USA
Full-Time - Community Sales Advisor HOL
Job Details
Employment type: Full-Time
Job Category: Sales
Location: Richmond VA, USA
Req ID: 2021-163737

In the role of Sales Advisor, you will be responsible to achieve revenue goals through lead generation and conversion activities that include developing and maintaining relationships, partnering with General Managers and the community Occupancy Team, and cultivating a deep knowledge of the customer and the local market.

 

Holiday Retirement is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, national origin, age, sex, religion, disability, sexual orientation, marital status, military or veteran status, gender identity or expression, or any other basis protected by local, state, or federal law.

Responsibilities
  • Lead Generation: generate, cultivate, and maintain external professional relationships with local influencers. Increase awareness, reputation, and knowledge of the community with key decision makers. Attain commitments to refer prospective residents from local influencers.
  • Partner with the General Manager and the Regional Director of Sales to develop and implement a strategic, rolling 90-day Sales and Marketing Plan.
  • Review and analyze available sales data for your community and your market and use this data to create SMART goals and action plans to achieve sales metrics.
  • Meet established targets for lead and lease conversion as defined on the Sales & Marketing business plan for your community. Work with paid referral partners, such as A Place for Mom, to develop and convert leads from referral and professional lead generation sources to confirmed move-ins. Respond to all potential leads with timely follow-up and ensure the CRM system is up-to- date.
  • Respond to telephone inquiries, remotely and in real time where possible, and conduct walk-in and scheduled tours with prospective residents or interested parties.
  • Work with the General Manager to facilitate training and continuous coaching for any community staff that may need to field an inquiry call or conduct a walk-in or scheduled tour. Engage the Community Occupancy team.
  • Make outbound sales calls to potential leads with the intention of scheduling a community visit and move the sales process forward.
  • Promote and facilitate on and off-site events that drive lead generation and community tours.
  • Manage the community marketing budget and maintain promotional branded material inventory for the community.
  • Collaborate with the General Manager to develop and maintain an effective internal referral program with residents.
  • Support the General Manager in ensuring that the community, including all available apartments, model apartments, common areas and grounds are staged, marketable and aligned with Holiday standards.
  • Appropriately manage and update the CRM system to ensure detailed information is entered from all lead sources.
  • Effectively share business results and the story behind the numbers on monthly business reviews.
  • Negotiate incentives and terms of Rental Agreement with prospective residents and/or their families. Secure and complete each lease within the parameters of Holiday Retirement’s values and expectations.
  • Visit competitors on a regular cadence and maintain competitor playbook located within CRM to identify differentiators, areas of opportunity for your community, and local market competitive pricing structure.
  • Other duties as assigned.
Qualifications
  • Bachelor’s degree in related field or equivalent experience preferred.
  • At least 2 years of direct sales experience, with a proven track record of setting goals and achieving results in previous sales roles.
  • Skilled at creating relationships through various methods of communication including telephone, face to face, networking events, and on-site lead generation events.
  • Exceptional persuasive problem-solving skills
  • Demonstrated ability to work under pressure with high demands for results
  • Ability to travel within the community and local market to attend various events for the purpose of developing relationships and lead generation.
  • Proficient with customer/lead (CRM) tracking systems and Microsoft Office Suite
Hiring Step 1
It’s Easy to Apply Online
Select the “Apply Now” button on the job that interests you. Plan on taking 5-10 minutes to complete the application and select “Submit” when done – you’ll receive a confirmation email shortly thereafter. Keep your login and password handy as you’ll need it throughout the hiring process.
Hiring Step 2
Application Review
Every application is given due consideration. If your experience and skills are aligned with the job requirements, we’ll contact you to schedule an interview.
Hiring Step 3
Interviews & Assessments
Your interview will be conducted by phone or in person with an Atria recruiter or hiring manager. This process may include additional interviews, reference checks and skill assessments.
Hiring Step 4
Offer Letter
If you are chosen for the position, an offer will be made by phone and email. The email will include a letter which you’ll sign electronically, return to us and can download for your records.
Hiring Step 5
Post-Offer Hiring Process
You’ll receive all needed forms, instructions and our contact information if you have any follow-up questions. This process may include a background check and/or a drug screen. COVID-19 vaccination is a requirement of all positions – proof of vaccination is required before you can start. We will evaluate potential accommodations for anyone seeking an exemption due to a medical condition or religious belief.
Hiring Step 6
Check-ins from your future team
As turnaround times vary for screening results, we’ll provide any needed updates and let you know what to expect for your first day on the job.
Hiring Step 7
First day and onboarding
Congratulations – we’re excited to have you join our team! Onboarding varies by position, but on your first day at Atria you’ll typically meet coworkers, take a workplace tour and begin any required training.
Job Details
Employment type: Full-Time
Job Category: Sales
Location: Richmond VA, USA
Req ID: 2021-163737

Benefits for Working at Holiday Retirement

Competitive Pay

Paid Holidays & PTO

Comprehensive Health Plans

Career Advancement Opportunities

Tuition Reimbursement

Employee Loyalty Rewards Program

Retirement Savings Plan with Employer Match

Rewards & Recognition

Learn more about the many ways Atria celebrates employee achievements and rewards outstanding performance.

Health & Safety

Whether providing protection from flu, COVID-19 or natural disasters, we make safety a priority for both residents and staff.

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